第九章单元测试

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1、Marketing involves making a communication about a product or service to encourage recipients of the communication to purchase or use the product or service.

A、对
B、错

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2、The objective of promoting a product is to move the target market through the following phases: unawareness—awareness—understanding—attitude—purchase intention—purchase. .

A、对
B、错

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3、Market research is to find out whether there is any demand for your product, and whether there is any competition.

A、对
B、错

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4、Market testing is to produce a small quantity of a product and offer samples to selected customers to find out it they like it or not.

A、对
B、错

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5、Advertising is to consider your product, target customers and budget and choose the right media.

A、对
B、错

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职场口语