1、Advertising is a composed non-personal communication of information, paid for by identified sponsors.

A、对
B、错

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2、The example of Cannon advertisement that displays consumers its specification, features and so on illustrates the function of advertising that it provides product and brand information.

A、错
B、对

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3、______ includes messages directed at retailers, wholesalers, and distributors, as well as industrial purchasers and professional such as lawyers and physicians.

A、Directional advertising
B、Institutional advertising
C、Business-to-business advertising
D、Public service advertising

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4、When consumers are dissatisfied with their current product, despite of the established habit, advertising ______.

A、gives the consumer reasons to switch brand.
B、does not influence the consumer as far as to switch brand.
C、offer consumer specific benefits to switch brand
D、demands the consumer to switch brand

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5、Advertising provides reminders and reinforcement that it constantly remind the consumer about the ______ of the products.

A、value
B、name
C、benefits
D、price

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1、Advertising is a composed non-personal communication of information, paid for by identified sponsors.

2、The example of Cannon advertisement that displays consumers its specification, features and so on illustrates the function of advertising that it provides product and brand information.

3、______ includes messages directed at retailers, wholesalers, and distributors, as well as industrial purchasers and professional such as lawyers and physicians.

4、When consumers are dissatisfied with their current product, despite of the established habit, advertising ______.

5、Advertising provides reminders and reinforcement that it constantly remind the consumer about the ______ of the products.

商务英语

当前位置：首页 ＞课程 ＞商务英语

1、Advertising is a composed non-personal communication of information, paid for by identified sponsors.

2、The example of Cannon advertisement that displays consumers its specification, features and so on illustrates the function of advertising that it provides product and brand information.

3、______ includes messages directed at retailers, wholesalers, and distributors, as well as industrial purchasers and professional such as lawyers and physicians.

4、When consumers are dissatisfied with their current product, despite of the established habit, advertising ______.

5、Advertising provides reminders and reinforcement that it constantly remind the consumer about the ______ of the products.

商务英语

当前位置：首页＞课程＞商务英语